PUMA: World-Leading Sports Brand

June 9, 2022 /

Immerse into the world of sports with PUMA, one of the world’s leading sports brands with over 70 years of history. PUMA is passionate about delivering quality sporting goods and apparel for football, golf, basketball shoes sale, etc. PUMA enhances their brand image by drawing inspiration from its unique heritage in sports and the latest lifestyle trends.

From Humble Beginnings to International Breakthrough

In 1919, Rudolf and Adolf Dassler founded the company “Dassler Brothers Shoe Factory” in their home in Germany, launching PUMA’s long-standing history of crafting quality sporting goods. The brand gained notoriety in the first few years as athletes who wore Dassler spikes at various international sporting events won gold medals, including the renowned Jesse Owens.

PUMA SG

Level Up On The Playing Field

PUMA put the fun in functionality by supplying a wide selection of well-designed sports apparel fit for sports and leisure activities. From running shoes for track and field to footwear for golf, PUMA boasts a range of comfortable sports apparel and equipment to help you perform on the playing field while incorporating sports into your lifestyle with stylish sportswear that can be worn anywhere.

PUMA’s Business Philosophy

PUMA views sustainability in the same way as they consider sports — it’s about figuring out and improving on weaknesses to reach common goals. PUMA strives to create change through fashion and sportswear by improving social and environmental areas where they have the most significant impact, including Plastic & Oceans, Circularity, Biodiversity and more.

PUMA Innovation

PUMA thrives on the culture of being first and delivering performance innovations to push athletes to greater heights. In 1968, the Brush Spike that featured Velcro™ on performance footwear was designed for the first time. The tiny rows of spikes on the shoes helped athletes maximise traction and minimised resistance, which worked well for athletes at the 1968 Olympic Trials.

PUMA #Reform

Over the years, PUMA has partnered with athletes and ambassadors who have raised their voices to support universal equality. In 2018, PUMA established the #REFORM basketball shoes sale to honour the 50th anniversary of Tommie Smith’s Silent Gesture to stand up against the broken U.S. criminal justice system and support organisations that inspire real change.